social media

6 Social Media Strategies for Real Estate Agents

6 Social Media Strategies for Real Estate Agents

By Embrace Home Loans Staff / April 11, 2022
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Social media isn’t new, and you’re not new to it, either! In fact, you’re well-versed in how to use your online presence to your advantage. But still, there are so many social media strategies that come recommended by the big-name…

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How to Audit Your Online Presence

How to Audit Your Online Presence

By Embrace Home Loans Staff / January 15, 2022
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When people search for you online, what will they find? Does your online presence flatter your professional identity? Maybe, during a search a potential customer stumbles upon your social media account or your website. They might see pictures posted online…

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How Real Estate Agents Can Use TikTok to Drum Up Business

How Real Estate Agents Can Use TikTok to Drum Up Business

By Aly Yale / May 9, 2021
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TikTok has surged in popularity since the pandemic began. And it’s not just the dance videos or political takes that are a huge hit. Real estate content? It’s doing well, too. How can real estate agents use TikTok, though? Over…

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Here’s What Real Estate Agents Need to Know About Marketing Themselves on Twitter

Here’s What Real Estate Agents Need to Know about Marketing Themselves on Twitter

By Embrace Home Loans Staff / September 8, 2020
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If you’ve been thinking about joining Twitter, you’re not alone. There are roughly 48.35 million active Twitter users in the United States and around 42% of them use the platform daily, which means that it is a hotbed for potential…

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8 mm camera with a YouTube logo on it

6 Tips for Creating Your Own Real Estate YouTube Videos

By Embrace Home Loans Staff / June 2, 2020
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If you’re trying to get your name out there as an industry expert, creating your own real estate YouTube videos is a great way to do it. That said, there are a few tricks of the trade to learn before…

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Social Media for Loan Officers: What's the Best Platform for You?

Social Media for Loan Officers: What’s the Best Platform for You?

By Embrace Home Loans Staff / May 16, 2020
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You know the importance of marketing yourself as a way to attract more leads. But, with all the options out there, where do you even start? There are so many social media networks for loan officers to use, but you…

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real estate influencers

9 Real Estate Influencers Agents Should Be Following

By Embrace Home Loans Staff / February 11, 2020
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Sometimes, when you’re working on your business, it helps to surround yourself with inspiration. With that in mind, we’ve brought you nine real estate influencers that you should be following. Follow them on their relevant social media channels to keep…

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iPad with Social media on it

Facebook Ads for Real Estate Agents: A Primer

By Aly Yale / June 25, 2019
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Facebook ads can be an excellent way for real estate agents to expand their reach and bring in more potential leads. With its highly detailed targeting capabilities, advertising on the social platform lets you specify exactly who sees your ads…

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How Instagram Can Generate Quality Leads for Real Estate Agents

How Real Estate Agents Can Generate Quality Leads from Instagram

By Aly Yale / May 14, 2019
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There are few industries as perfectly suited to Instagram as real estate. Photos of killer interior design ideas and luxury decor? Yes, please. Pictures of amazing architecture and high-tech amenities? You bet.  These are all visuals that aren’t just attractive…

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iPhone apps for social media

Send Your Social Profile to Rehab: 5 Tactics for Cleaning It Up

By Embrace Home Loans Staff / May 11, 2019
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Cleaning up all of your social media profiles can go a long way and help improve your overall image. The biggest reason to make sure your profiles are clean is that customers research companies (and people) on the internet first…

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