realtors

Open House Tips for Sellers

Elevate the Open House Experience: Inside Tips from a Top Realtor

By Mary Mack / July 13, 2018
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In this digital age of Instagram, Facebook, Zillow, and other various marketing sites, Realtors mustn’t forget the value of a traditional open house. Open houses sell homes. By exposing a buyer to a home and getting them inside, the chances…

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Man speaking into iPhone on speaker

Easy Ways to Enhance Your Real Estate Listings

By Aly Yale / July 10, 2018
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A great listing is the foundation for any property sale’s success — no marketing strategy, no outreach technique, and no open house event can make an impact without one. Fortunately, improving your listings and enhancing their value doesn’t have to…

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Man holding a portable fan cooling himself

How to Stay Cool While Showing Homes in Hot Weather

By Aly Yale / June 26, 2018
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The summer can be a particularly trying time for real estate agents. Not only are you busier than normal, but you’re also handling that bigger client load in not-so-ideal weather conditions. Shuttling around town, running to and from showings, and…

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woman burned out

Burned Out? How Realtors® Can Bounce Back

By Tim Coutis / June 20, 2018
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Though you may make it look easy, selling real estate isn’t a walk in the park. The uncontrollable financial nature of the industry and the unpredictability of buyers and sellers can tax even the best agents. Texts, emails, and voicemail…

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three people climbing a ladder

4 Ways Loan Officers Can Support Real Estate Agents

By Tim Coutis / June 12, 2018
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The relationship between lenders and Realtors® is a symbiotic one. In other words, it’s a relationship that is mutually beneficial. Cultivating this relationship is integral if both of you are to succeed. Realtors® and loan officers, however, don’t always speak…

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Woman on the back of her husband

Save the Deal! Help Your Unconventional Clients Qualify for a Mortgage

By Mary Mack / June 8, 2018
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As a real estate agent, one of the hardest parts of the job can be seeing a deal fall through because your client can’t get financing. You’ve spent months poring through listings, showing them houses, and helping them decide. And…

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Couple playing with VR headset

Using Technology to Enhance Your Old School Methods

By Aly Yale / May 29, 2018
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With millennials now making up the largest segment of homebuyers, technology — especially for real estate agents — is more important than ever. Millennials are tech pros, and they expect tech to be a part of virtually every transaction they…

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iPhone with Linkedin app and purse

You’re on LinkedIn, but Are You Using It Correctly?

By Aly Yale / May 7, 2018
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LinkedIn is a great tool for networking, finding leads, and making connections — particularly for real estate agents. But it’s also not an “if you build it, they will come” situation. Though you might be on LinkedIn, that doesn’t automatically…

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Older couple using VR Headsets

9 Reasons You Should Be Using Video Tours to Sell Homes

By Tim Coutis / April 23, 2018
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With the advent and increased use of virtual home tours over the last dozen years, Realtors® have had a new and highly effective tool to reach a wider audience. A virtual tour presents a 360-degree panoramic view of a home,…

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Real Estate Marketing Tip

9 Ways Realtors Who Write Can Grow Their Business

By Tim Coutis / April 20, 2018
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For Realtors® who are comfortable with the written word, there are a number of ways to leverage your talent to reach potential clients and referral partners. Your writing should be simple, direct, and tuned in to the particular audience you’re…

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