marketing
How to Write a Real Estate Listing Description (Like a Pro)
When you’re looking to list a property, you want to make sure that you’re highlighting all of its best features. After all, you want potential buyers to see all that your property has to offer! So, how do you write…
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How to Avoid the Summer Marketing Slump
Summer. Summer. Summertime. With the increase of temps sometimes comes the decrease in motivation to work. You know how important it is to market your business all year round, but you’re not really looking forward to putting the effort in…
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The Very Basics of Building Your First Email List
You know that email marketing is an ideal way to get your name out there and grow your audience — and you’re excited to try it out — but you honestly have no clue where to start. Building your email…
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7 Winter Pop-By Ideas That Your Clients Will Love
If you’ve been in the real estate business for any amount of time, you probably already know that pop-bys can be a great marketing tool. That said, they tend to work even better if they are centered around a holiday…
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Here’s What Real Estate Agents Need to Know about Marketing Themselves on Twitter
If you’ve been thinking about joining Twitter, you’re not alone. There are roughly 48.35 million active Twitter users in the United States and around 42% of them use the platform daily, which means that it is a hotbed for potential…
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Classic Real Estate Marketing Techniques That Still Work
There’s a lot of talk about digital and tech-driven marketing lately, but don’t be fooled: they’re not the end-all-be-all when it comes to driving new business. In fact, most of the old standards are still pretty effective — at least…
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Real Estate Advertising Options for Every Budget
Real estate is competitive. In fact, according to the National Association of REALTORS®, there are nearly 1.4 million real estate agents across the U.S. While a large chunk of those probably don’t do business in your area, if you’re in…
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6 Tips for Creating Your Own Real Estate YouTube Videos
If you’re trying to get your name out there as an industry expert, creating your own real estate YouTube videos is a great way to do it. That said, there are a few tricks of the trade to learn before…
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What Real Estate Agents Should Know About Inbound Marketing
As a real estate agent, you’re responsible for wearing many hats. Not only do you have to work with buyers and sellers and manage transactions, but you also have to do your own marketing. Fortunately, though, inbound marketing is a…
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5 Tips for Building Your Personal Brand as a Real Estate Agent
If you’re looking to land more clients, one of the best things that you can do is work on building your personal brand. As an agent, your brand is the key to letting clients know what they can expect when…
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