Successful Real Estate Agent Tips and Marketing Ideas
Burned Out? How Realtors® Can Bounce Back
Though you may make it look easy, selling real estate isn’t a walk in the park. The uncontrollable financial nature of the industry and the unpredictability of buyers and sellers can tax even the best agents. Texts, emails, and voicemail…
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4 Ways Loan Officers Can Support Real Estate Agents
The relationship between lenders and Realtors® is a symbiotic one. In other words, it’s a relationship that is mutually beneficial. Cultivating this relationship is integral if both of you are to succeed. Realtors® and loan officers, however, don’t always speak…
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Save the Deal! Help Your Unconventional Clients Qualify for a Mortgage
As a real estate agent, one of the hardest parts of the job can be seeing a deal fall through because your client can’t get financing. You’ve spent months poring through listings, showing them houses, and helping them decide. And…
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Using Technology to Enhance Your Old School Methods
With millennials now making up the largest segment of homebuyers, technology — especially for real estate agents — is more important than ever. Millennials are tech pros, and they expect tech to be a part of virtually every transaction they…
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8 Thank You Note Templates for Real Estate Agents
As a real estate agent, thank you notes are a great way to show your appreciation, foster customer loyalty, and solicit referrals. But most agents? They just don’t have time to crank out a handwritten note for every client and…
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Using Facebook Live to Market Your Business
Imagine walking all your potential buyers on Facebook through your latest listing, showing them the house room by room and pointing out unique features as you go — granite countertops, spacious closets, a beautifully tiled fireplace. Or going down to…
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You’re on LinkedIn, but Are You Using It Correctly?
LinkedIn is a great tool for networking, finding leads, and making connections — particularly for real estate agents. But it’s also not an “if you build it, they will come” situation. Though you might be on LinkedIn, that doesn’t automatically…
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May 2018 Market Update to Inform Your Marketing
With April behind us and the spring selling season well underway, keeping tabs on the national economic picture not only serves to foreshadow potential changes in local markets, it also helps us better understand the mindset of both buyers and…
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Best Practices for Posting on Social Media
When posting on social media, there are three important factors a Realtor® should consider: The character and quality of the content The channel Timing Unlike email campaigns or flyer distribution — which tend to focus on primarily on brand building…
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9 Reasons You Should Be Using Video Tours to Sell Homes
With the advent and increased use of virtual home tours over the last dozen years, Realtors® have had a new and highly effective tool to reach a wider audience. A virtual tour presents a 360-degree panoramic view of a home,…
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