Successful Real Estate Agent Tips and Marketing Ideas

Listing a Luxury Home: 5 Tips for Real Estate Agents

Listing a Luxury Home: 5 Tips for Real Estate Agents

By Aly Yale / April 20, 2021
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Breaking into the luxury market is every agent’s dream. After all, listing a luxury home means a higher price tag. And a higher price tag? Well, that equals more commission. But what does it take to actually sell that high-end…

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6 Agent Mistakes That Can Hurt a Deal

6 Agent Mistakes That Can Hurt a Deal

By Aly Yale / April 13, 2021
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There are many reasons a real estate deal can fall through. The inspection can go bad, the appraisal can come in low, or the buyer just might get cold feet.  In some cases? It might even be your fault —…

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Mortgage Weekly Update

Home Purchases, Refis Dip as Rates Keep Rising

By Aly Yale / April 8, 2021
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What happened in the mortgage market this week? It’s a story we’ve heard several times over the past few months: Mortgage rates rose, refinances dropped, and home purchase activity fell as well. According to the Mortgage Bankers Association, overall mortgage…

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Agents, Try These 6 Lead Generation Ideas to Drum Up Some New Business

Agents, Try These 6 Lead Generation Ideas to Drum Up Some New Business

By Tara Mastroeni / April 6, 2021
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Though it may not be the most fun activity on a real estate agent’s calendar, lead generation is an essential part of acquiring new business. And while you should make brainstorming lead generation ideas a permanent fixture on your schedule,…

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8 Spring Pop-By Ideas for Real Estate Agents

8 Spring Pop-By Ideas for Real Estate Agents

By Tara Mastroeni / March 30, 2021
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As the spring market heats up, it’s the perfect time to reconnect with past clients. To that end, we’ve listed eight spring pop-by ideas below. Take a look at each one so that you can decide which is the best…

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Mortgage Weekly Update

Homebuyer Demand Remains Strong, Despite Rising Mortgage Rates

By Aly Yale / March 26, 2021
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Mortgage rates rose yet again, dampening refinance demand significantly.  According to the latest data from the Mortgage Bankers Association, the average rate on a 30-year, fixed-rate loan now clocks in at 3.36% — up 0.50 since the start of 2021.…

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How to Ramp Up Your Negotiating Skills

How to Ramp Up Your Negotiating Skills

By Aly Yale / March 23, 2021
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Negotiating skills are the foundation of any successful real estate career.  On the front end, they’ll help you lock down more listings and bring in more clients. And down the funnel, they’ll ensure you get top dollar (and top commissions)…

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Mortgage Weekly Update

Purchase Activity Continues Rising Despite Another Uptick in Rates

By Tara Mastroeni / March 19, 2021
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Overall activity decreased again this week as mortgage rates continue to rise. The Mortgage Bankers Association (MBA) reported in their weekly survey that mortgage applications fell by another 2.2%. However, despite the overall decrease, purchase activity seems to be heating…

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Agents, Here Are 7 Ways to Get Ready for the Spring Market

Agents, Here Are 7 Ways to Get Ready For The Spring Market

By Tara Mastroeni / March 16, 2021
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The spring market is almost here, which means it’s nearly busy season for real estate agents. As an agent, you’re going to want to take the time to get yourself set up the right way before new business starts pouring…

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Mortgage Weekly Update

Purchase Loans Increase; Refis Slide as Rates Jump Again

By Aly Yale / March 11, 2021
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Once again, mortgage rates are up, and overall activity is down. According to the Mortgage Bankers Association, mortgage applications were down 1.3% this week.  Refinancing activity dipped 5% and is now 43% lower than it was a year ago. The…

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