Real Estate Agents

Mortgage Interest Rates Drop

Mortgage Activity Jumps as Rates Hit Another Low

By Aly Yale / August 13, 2020
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Mortgage activity is surging once again, with overall applications up 6.8% from last week. According to the latest data from the Mortgage Bankers Association, purchases were up 2% over the week, while refinances jumped 9% — marking their 12th-straight weekly…

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Must-Know Tips for Serving Your Clients with Physical Disabilities

Must-Know Tips for Serving Your Clients with Physical Disabilities

By Tara Mastroeni / August 10, 2020
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Some agents may be unfamiliar with working with clients with physical disabilities. While, for the most part, working with buyers and sellers who are disabled will be just like working with any of your other clients, there are a few…

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Mortgage Interest Rates Drop

Mortgage Rates Drop, Applications Fall in Step

By Aly Yale / August 7, 2020
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Mortgage rates dropped again this week, but so did overall application activity. According to the latest data from the Mortgage Bankers Association, despite an average interest rate of just 3.14%, loan applications dropped 5.1% over the last week.  Refinance activity…

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Classic Real Estate Marketing Techniques That Still Work

Classic Real Estate Marketing Techniques That Still Work

By Aly Yale / August 3, 2020
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There’s a lot of talk about digital and tech-driven marketing lately, but don’t be fooled: they’re not the end-all-be-all when it comes to driving new business.  In fact, most of the old standards are still pretty effective — at least…

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Mortgage Interest Rates Drop

Mortgage Apps Fall Thanks to Rising FHA Loan Rates

By Aly Yale / July 31, 2020
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Mortgage activity slipped slightly this week, dropping 0.8% from last week. Refinancing applications decreased by 0.4%, while purchase loan applications fell 2%. Both rates remained higher than last year (up 121% and 21%, respectively). According to Mike Fratantoni, senior vice…

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What Are Pop-Bys? (And Why They’re an Effective Marketing Tool)

What Are Pop-Bys? (And Why They’re An Effective Marketing Tool)

By Tara Mastroeni / July 27, 2020
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Every real estate agent needs to employ several different lead generation strategies to grow their business. While email drip campaigns and social media outreach are great places to start, there’s also something to be said for maintaining a personal connection…

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Mortgage Interest Rates Drop

Mortgage Activity Jumps Despite Slight Jump in Rates

By Aly Yale / July 24, 2020
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Mortgage applications jumped this week, increasing 4% across the board. Refinancing activity was up 5%, while purchase loan applications rose 2%. Both saw notable increases over this time last year (jumping 19% and 122%, respectively).  The increase comes despite a…

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4 Cold Calling Tips for Real Estate Agents

4 Cold Calling Tips for Real Estate Agents

By Tara Mastroeni / July 21, 2020
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Cold calling is a polarizing activity. On the one hand, when done correctly, it can be a helpful lead generation tool for real estate agents. On the other, most people would rather do just about anything than spend time calling…

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Mortgage Interest Rates Drop

Mortgage Rates Reach New Low, Applications Rise

By Aly Yale / July 17, 2020
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Overall mortgage activity jumped last week, with total applications rising 5% over the previous week. Refinance applications were up 12% (107% for the year), while purchase loan activity actually fell 6%. Despite the drop, according to Joel Kan, associate vice…

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Business Booming? 5 Tips for Hiring a Real Estate Assistant

Business Booming? 5 Tips for Hiring a Real Estate Assistant

By Tara Mastroeni / July 14, 2020
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If you’re so busy that you can barely find time to check off all the items on your to-do list, it might be time to hire an assistant. However, for many agents, hiring someone can be a new frontier. Not…

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