Property Listing Marketing and Advertising Tips

real estate marketing tip

5 Ways Artificial Intelligence Is Reshaping the Real Estate Market

By Tim Coutis / November 15, 2019
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It’s no exaggeration to say that artificial intelligence (AI) has become the most talked-about new technology over the past year or more. When it comes to real estate, AI’s promise lies in its ability to learn, draw conclusions, and make…

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real estate marketing tip

18 Things Every Real Estate Agent Should Know About Instagram

By Tim Coutis / November 8, 2019
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Like it or not, social media has become a critical marketing channel for everyone. Whether you’re a multi-national corporation or an individual entrepreneur, Facebook, Twitter, and more have become an important part of any marketing strategy. For real estate agents,…

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real estate marketing tip

8 Ingredients for Writing Effective Prospect and Referral Letters

By Tim Coutis / November 1, 2019
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A personal approach can make all the difference when it comes to marketing your business in this digital age. Those real estgate agents who’ve mastered the art of sending a good thank you note, know that a personal handwritten letter…

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SEO beginner tips for Real Estate Agents

Beginner SEO Tips for Real Estate Agents

By Aly Yale / October 29, 2019
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For most Americans, the home search starts online. They hit the web, pull out their smartphone, and start looking for an agent to help in their quest. In some cases, they might even start searching for properties without an agent…

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real estate marketing tip

9 Emails Real Estate Agents Should Be Sending

By Tim Coutis / October 25, 2019
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In a previous post, Emails Stats You Can Work and Live With, we examined the amount of time we and our customers spend checking, reading, and responding to email. When it comes to email marketing, 60% of those surveyed prefer…

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real estate marketing tip

Back to Basics: The 8 Rules of Engagement for Succeeding in Social Media

By Tim Coutis / October 18, 2019
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The challenge of social media marketing for real estate agents is: how do you make the most of a channel that has a steep learning curve and demands a fair amount of time and patience to reap the rewards? Here…

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real estate marketing tip

Email Stats You Can Work and Live With

By Tim Coutis / October 11, 2019
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As a real estate professional, you’re always looking for ways to make the most efficient use of your time. As a marketer, you build your brand and market homes to prospects by tailoring your message for the various channels available.…

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real estate marketing tip

12 Ways to Improve Your Marketing Copy

By Tim Coutis / October 4, 2019
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One advantage real estate agents have when it comes to marketing is their smartphones. Mobile technology makes it possible to take high-quality photos and videos of the properties you’re trying to sell. But, pictures tell only part of the story.…

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real estate marketing tip

What Do Millennials Expect from Real Estate Agents?

By Tim Coutis / September 13, 2019
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In a previous post, we examined data from the National Association of REALTORS® 2019 Home Buyers and Sellers Generational Trends Report. We looked at the particular buying trends among millennials — how their income compares with current housing prices, why,…

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real estate marketing tip

The Buying Trends of Millennials

By Tim Coutis / September 6, 2019
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A few months ago, the National Association of REALTORS® (NAR) published its 2019 Home Buyers and Sellers Generational Trends Report. This year’s report is chock full of data culled from 7,191 responses to a 129-question survey. For the purposes of…

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